A Marketer’s Guide to Keyword Stemming (and Not Keyword Stuffing)
As Google progressed, so did (most) marketers and content writers. Today, you barely have to think about SEO when crafting an article. If you’re a solid writer and you’re staying on-topic, it tends to get in there naturally.
Straight to the Junk Folder: Spam Words to Avoid in Email Marketing
I have a terrible habit of checking my spam folder every day – I don’t trust my spam filter to weed out only the worst of the worst; I feel that there’s something worthwhile under the heaps of transfer money requests and strangers mentioning how they were happy to see me last night.
How to Register a Trademark for Your Company Name and Logo
You’ve likely put a lot of time, energy, and money into your brand. The last thing you want is for others to leverage your hard work for their own benefit by using your company name or logo to deceive customers.
The Difference Between Copyrights, Trademarks, and Patents
You and your team have probably poured a lot of creative energy into your business, so protecting your content, brand, and inventions from being stolen is important. However, understanding how to do this with copyrights, trademarks, and patents can get confusing.
