As Google progressed, so did (most) marketers and content writers. Today, you barely have to think about SEO when crafting an article. If you’re a solid writer and you’re staying on-topic, it tends to get in there naturally.
You and your team have probably poured a lot of creative energy into your business, so protecting your content, brand, and inventions from being stolen is important. However, understanding how to do this with copyrights, trademarks, and patents can get confusing.
When it comes to Search Engine Optimization (SEO), it’s tempting to focus on a single keyword and attempt to rank very well for it. While this seems like a sound strategy, it causes you to miss out on bigger opportunities to improve your rankings.
When it comes to Search Engine Optimization (SEO), it can be difficult to know how well your site is ranking and how it measures up against similar sites. ‘Domain Authority’ (DA) is an SEO metric you can use to understand how your site is doing on Search Engine Results Pages (SERPs), and how it compares to competitors’ sites.
WebP is a raster image format from Google that’s designed specifically for the web. It provides lossless and lossy compression that allows web designers to show richer images at smaller file sizes.
Writing is, at its core, communication. If you are unable to communicate your point to your audience, you fail. Regardless of how well-thought out your argument is, how large your vocabulary, or how salient of a point you’re making